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WordPress page builder market share 2026: Elementor leads at 32.67%
Elementor reaches 32.7% of WordPress sites. WordPress Block Editor 20.6%, wpBakery 8.5%, Divi 5.7%. Latest HTTP Archive crawl, share-of-WordPress basis throughout.
In our WordPress market share study we analyzed the HTTP Archive dataset to examine the growth and decline of the most used CMSes. This companion piece zooms into the WordPress slice by looking at the page builders WordPress sites are actually built with.
The numbers below come from the HTTP Archive Tech Report API and reflect the April 2026 crawl. Because page builders are an overwhelmingly WordPress-centric category, we use share of WordPress sites as the primary metric throughout.
One thing to know before the numbers. Unlike CMS detection, where a site almost always resolves to a single platform, page builders overlap. A WordPress site can register Elementor and the block editor on the same page. So these shares describe how common each builder is. They are not mutually exclusive slices of a pie, and they don’t sum to a “page builder market.” More on that at the end.
Part of our WordPress data studies series: original research on the state of WordPress, refreshed each quarter.
Where Elementor stands today
As of April 2026, Elementor is detected on 32.67% of WordPress sites in the sample. The next third-party builder, wpBakery, sits at 8.52%.
Top WordPress page builders by share
| Rank | Page builder | Share of WP sites | YoY Δ (pp) | YoY origin growth |
|---|---|---|---|---|
| 1 | Elementor | 32.67% | +2.51 | +4.3% |
| 2 | WordPress Block Editor* | 20.62% | +1.04 | +1.4% |
| 3 | wpBakery | 8.52% | −1.22 | −15.7% |
| 4 | Divi | 5.72% | +0.06 | −2.7% |
| 5 | WordPress Site Editor* | 1.67% | +0.52 | +39.5% |
| 6 | Beaver Builder | 1.11% | −0.05 | −7.5% |
| 7 | SiteOrigin Page Builder | 0.76% | −0.12 | −16.9% |
| 8 | Oxygen | 0.44% | +0.00 | −3.6% |
| 9 | Bricks | 0.34% | +0.15 | +71.2% |
| 10 | Themify Builder | 0.22% | −0.01 | −7.7% |
| 11 | Thrive Architect | 0.17% | −0.05 | −24.1% |
*WordPress core editors — they ship with WordPress rather than being a builder you install.
Of the 11 builders in the table, five gained share of WordPress sites over the past year: Elementor (+2.51 pp), the WordPress Block Editor (+1.04 pp), the WordPress Site Editor (+0.52 pp), Bricks (+0.15 pp), and Divi (+0.06 pp). Five lost share. Oxygen held flat.
How the top builders have moved over time
- Elementor – Share rose from ~3.8% of WordPress sites in early 2020 to 15.1% in 2022, 26.2% in 2024, and 32.67% in April 2026. Annual share gains have shrunk from roughly +5–6 pp per year in 2020–2022 to +2.51 pp in the past year.
- wpBakery – Peaked at 12.57% of WordPress sites in August 2022 and has fallen to 8.52% in April 2026.
- Divi – Has held between 5.48% and 5.93% of WordPress sites across the past three years.
- Bricks – Grew from 0.19% share of WordPress sites in April 2025 to 0.34% in April 2026 (+71.2% YoY origin growth).
Growth rate over time
Measured as year-over-year change in share of WordPress sites (computed on share to neutralize HTTP Archive’s mid-2022 crawl-size jump), Elementor’s YoY growth rate was around +28% in early 2023 and has decelerated to +8.3% for the 12 months ending April 2026. wpBakery’s YoY share change turned negative in early 2023 and now sits at −12.5%. Divi’s YoY share change has hovered near zero across the same window, currently +1.0%.
Fastest-growing WordPress page builders
Filtered to builders with at least 5,000 detected origins, ranked by YoY origin growth.
| Rank | Page builder | Current origins | YoY origin growth | Share Δ (pp) |
|---|---|---|---|---|
| 1 | Bricks | 10,097 | +71.2% | +0.15 |
| 2 | WordPress Site Editor | 49,389 | +39.5% | +0.52 |
| 3 | Elementor | 967,813 | +4.3% | +2.51 |
| 4 | WordPress Block Editor | 610,938 | +1.4% | +1.04 |
| 5 | Divi | 169,329 | −2.7% | +0.06 |
| 6 | Oxygen | 12,896 | −3.6% | +0.00 |
| 7 | Beaver Builder | 32,978 | −7.5% | −0.05 |
| 8 | Themify Builder | 6,543 | −7.7% | −0.01 |
| 9 | wpBakery | 252,358 | −15.7% | −1.22 |
| 10 | SiteOrigin Page Builder | 22,523 | −16.9% | −0.12 |
Five of the 11 builders in the top table gained share of WordPress sites over the year. Five lost share and one held flat. Elementor’s gain of +2.51 pp exceeded the combined gains of the other four positive movers (+1.77 pp). In absolute terms, Bricks reached 10,097 mobile origins.
As a share of the measurable web
For comparison, dividing each builder’s mobile origin count by the total mobile origin sample (8,922,735 in April 2026) gives a share of the whole measurable web rather than a share of WordPress alone:
| Page builder | Share of measurable web |
|---|---|
| Elementor | ~10.8% |
| WordPress Block Editor* | ~6.8% |
| wpBakery | ~2.8% |
| Divi | ~1.9% |
| WordPress Site Editor* | ~0.6% |
| Beaver Builder | ~0.4% |
| SiteOrigin Page Builder | ~0.3% |
| Oxygen | ~0.1% |
| Bricks | ~0.1% |
*WordPress core editors. The web-basis numbers are roughly one-third the size of the share-of-WordPress numbers above because WordPress itself accounts for about 33% of the measurable web.
A note on overlap
In our CMS post, the “no CMS detected” slice was clean because a site usually runs exactly one CMS. Page builders don’t work that way. A single WordPress site can have Elementor active, the block editor registered, and a legacy wpBakery shortcode, and HTTP Archive may detect more than one. So these shares overlap and shouldn’t be added together. There is no meaningful “no page builder detected” residual, which is why we use a bar chart rather than a pie.
Methodology
- Data source – HTTP Archive Tech Report API, April 2026 crawl.
- Sample – Mobile origins in CrUX (~8.9M sites with enough Chrome traffic to be measured).
- WordPress denominator – 2,962,844 WordPress mobile origins in April 2026, from the same crawl.
- Detection – HTTP Archive’s Wappalyzer fork, “Page builders” category, homepage detection.
- YoY – April 2026 vs. April 2025 mobile origin counts.
- Share of WordPress sites – Builder mobile origins divided by WordPress mobile origins, same month.
- Share of measurable web – Builder mobile origins divided by
technology=ALLmobile origins, same month. - Core editors – Block Editor and Site Editor ship with WordPress; listed separately from installed builders. Because detection is based on what each site renders on its homepage, the Block Editor share reflects sites whose homepage is actually built with native blocks, not the share that simply have the editor available.
- Overlap caveat – Page builders can co-occur on one site, so shares overlap and don’t sum to a category total.
- pp – Percentage points. A change from 30.16% to 32.67% is +2.51 pp.
We plan to refresh these numbers regularly, alongside the CMS report. Methodology follows Joost de Valk’s original research. Want to know when we publish the next refresh? Subscribe to our newsletter for timely updates.
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