Compare / GP Entry Blocks

GravityView vs GP Entry Blocks

A comparison of two solutions for displaying Gravity Forms entries: GravityView (GravityKit’s dedicated View builder) and Entry Blocks (Gravity Wiz’s Gutenberg-based perk).

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Core differences and capabilities

Decision FactorGravityViewEntry Blocks
InterfaceDedicated drag-and-drop View builderWordPress Block Editor (Gutenberg)
Learning curveModerate (own interface, many options)Low (familiar block editing)
MaturityEstablished since 2014Newer (currently in beta)
Editor requirementWorks with any editor (shortcode embed)Requires Gutenberg
Required pluginGravity FormsGravity Forms
Simple layoutsTable, List, Layout BuilderTable, List
Advanced layoutsMaps, DIY, DataTablesNo
Front-end entry editingYes (with field control)Yes (all fields)
Entry approval systemYesNo
ExtensionsYes: Elementor Widget, Multiple Forms, Magic Links, etc (requires GravityView Pro)No
Conditional logic filteringRequires Advanced Filtering extension in GravityView ProYes (built in)

Decision factors

Learning curve and workflow

Entry Blocks wins for immediate ease of use. It lives inside the Gutenberg editor—drop in an Entries block, configure fields, and you’re done. If you know WordPress blocks, you can build an entry display in minutes. The workflow feels like creating any other page content.

GravityView has its own View editor in the WordPress admin. You configure Multiple Entries, Single Entry, and Edit Entry layouts in separate tabs. It’s still no-code, but there’s more to learn—settings, widgets, layout zones. The payoff is greater control and capabilities, but first-time users need to understand the View concept.

Design flexibility

Both allow custom layouts, but differently.

Entry Blocks leverages the entire Gutenberg ecosystem. Inside an Entries Loop, you can use Columns, Media & Text, Headings, or any third-party blocks to design entry cards however you want. Want a profile card with an image left and details right? Use a Columns block. This makes Entry Blocks flexible for visual design without code, while at the same time constrained by the limits of the block editor.

GravityView offers both preset layout structures (List, Table, etc.) that are consistent but somewhat rigid, as well as a Layout Builder that enables you to create layouts using rows and columns (like a page builder). Custom content can be added to Views using a specialized “Custom Content” field. While GravityView’s preset layouts are production-ready out of the box, they require CSS for deeper customization.

Feature breadth

GravityView has years of features, extensions, and add-ons accumulated. Maps, DataTables, Calendar and Chart integrations, entry approval, Magic Links, Elementor compatibility, featured entries, multi-form Views, CSV export. If you need it, GravityKit likely has it. This makes GravityView a one-stop shop for complex applications.

Entry Blocks is intentionally lightweight. It handles the core use case—displaying and editing entries—and relies on the block ecosystem for extras. Think of it as covering 80% of needs with 20% of complexity. When requirements push beyond its limits, GravityView’s ecosystem becomes valuable.

Editor compatibility

GravityView works anywhere. Create a View, embed via shortcode or block in any editor—Classic Editor, Elementor, Divi, or Gutenberg. This flexibility matters if your site doesn’t use Gutenberg.

Entry Blocks requires Gutenberg. If your site uses Classic Editor or a page builder exclusively, you’d need to enable the Block Editor on specific pages to use Entry Blocks. For Gutenberg-centric sites, this isn’t an issue.

Developer extensibility

GravityView provides extensive hooks and filters at every stage—queries, field output, templates. Developers can modify behavior programmatically, and the DIY layout offers complete control via custom code. Views are stored as custom post types, enabling programmatic creation.

Entry Blocks is extensible through the block ecosystem. Need something? Find or build a block. But it has fewer dedicated APIs for custom development. For configuration-based work, Entry Blocks is efficient; for deep programmatic control, GravityView offers more.

Read Gravity Wiz’s comparison for a fuller understanding.

Pricing and cost considerations

Cost FactorGravityViewEntry Blocks
Entry costStarts at $119/year (Core) / $199 (Pro) / $399 (All Access)$59/year (1 Perk, 1 site)
Maps, DataTables, DIYIncluded in Pro/All AccessNot available
Multi-site pricingStarting at $399/year for 1,000 sites$349/year for unlimited sites (Pro plan)
Lifetime licenseAvailable (~3-4x annual cost)Not available
Refund policy30-day money-back30-day money-back

Use cases and best fit

Basic directories and listings (member lists, staff directories, simple showcases)

Both solutions are fast to set up, cost-effective, and built for ease of use. Either option is ideal for straightforward listings where you just need clean layouts (tables or lists) without complex logic, workflows, or custom content.

Best fit: Both


Gutenberg-centric site with a strong design focus

Fits naturally into a block-first workflow, allowing designers to control layouts without learning a separate interface. This means you’re not constrained by predefined templates or “View” structures. Great for teams already invested in Gutenberg.

Best fit: Entry Blocks


Complex web applications (Student registration, customer portals)

Designed for more demanding builds with advanced filtering, entry approval, and support for expanded functionality like maps, calendars, or charts (requires additional add-ons). GravityKit’s ecosystem makes it easier to scale and handle evolving requirements.

Best fit: GravityView


Content moderation or approval workflows (user submissions, directories, listings)

Built-in entry approval makes it easy to review, moderate, and publish submissions without extra tooling. Ideal for any site where content needs to be vetted before going live, such as job boards, marketplaces, or user-generated directories.

Best fit: GravityView

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