Eric Nutter, founder of Slight Revision, specializes in building custom WordPress solutions for clients in different niches. From an AI-powered content generation platform to a custom CRM system, Eric leverages GravityKit to meet diverse client needs quickly and effectively!
Keep reading to find out how Eric builds innovative web applications and why GravityKit is his tool of choice.
Building custom solutions with GravityKit
Eric used Gravity Forms and GravityKit to build an AI-powered content generation platform. The aim of the platform is to help small businesses improve their marketing using generative AI.
Upon signing up for an account, users have access to a dashboard where they can use AI to generate marketing copy and materials.
The platform makes use of the Gravity Forms OpenAI plugin provided by Gravity Wiz to send prompts to ChatGPT and record responses. GravityView powers the “Library” section where all of the content (e.g., sales pitches, emails, blog posts, etc) is stored. This makes it easy to access and reuse copy.
Eric and his team also built a custom CRM (customer relationship management) system for a property management company. The system enables the company to track leads that they receive through their website, assign leads to different team members, update the status of a lead, and record all communications, such as calls and emails.
Leads are collected through a Gravity Form on the front end. Team members can then manage leads via a private dashboard. Here they can see active leads, add new contacts, and update lead information. All of this is powered by GravityView!
Interview with Eric Nutter, founder of Slight Revision
Eric Nutter is the founder of Slight Revision, a full service web agency specializing in custom WordPress solutions. Eric was kind enough to chat with me about how GravityKit enables him to turn around projects quickly and meet diverse client needs.
Tell me about your background and what you do now?
I’ve been running Slight Revision for 14+ years. Previously, I was the marketing director for a bank and did all the web stuff on the side. Around three years ago I went full time with web development when I finally got the company large enough.
We’ve got about 300 customers now, and we work with a bunch of different agencies doing design and hosting services. We just build cool stuff!
How did you hear about GravityKit?
My wife is a secretary at a local high school, and they had a need to track when students go in and out. The system they had at the time wasn’t working well, and I figured I could build something better for them. So I started down the path of using WordPress and Gravity Forms. Then I needed a way to display the data, and that’s when I found GravityKit.
After that, customers came to us asking for a range of systems, like a CRM system, a content management system. I found that I could utilize GravityKit for all these projects.
How has GravityKit benefited your business?
GravityKit is absolutely an essential plugin for our business. It gives us the ability to quickly and easily deliver effective and efficient web tools to our clients to meet their unique needs.
GravityKit is easy to use right out of the box; the documentation is thorough, and the support team is excellent! I appreciate all that you are doing and look forward to seeing what’s next from the GravityKit team!
GravityKit is absolutely an essential plugin for our business. It gives us the ability to quickly and easily deliver effective and efficient web tools to our clients to meet their unique needs.
Are you planning to use GravityKit for any upcoming projects?
Yes, I anticipate that use cases will keep coming up. One project that we are working on now is a custom CRM system for a maintenance company.
Serve your clients with GravityKit
GravityKit provides flexible tools for building form-based information systems and web applications on WordPress. No code required.
Eric Nutter’s work with GravityKit showcases what’s possible by using a powerful, well-integrated set of tools. Whether building an AI-driven content platform or a comprehensive CRM system, GravityKit has become an indispensable tool for Eric and his team.
If you found this case study interesting, learn more about GravityKit today, or contact our support team directly with any questions you may have.
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