---
title: "WordPress page builder market share 2026: Elementor leads at 32.67%"
date: 2026-06-22
author: "Casey Burridge"
link: "https://www.gravitykit.com/wordpress-page-builder-market-share-2026/"
---

In our [WordPress market share study](https://www.gravitykit.com/wordpress-market-share-2026/) we analyzed the HTTP Archive dataset to examine the growth and decline of the most used CMSes. This companion piece zooms into the WordPress slice by looking at the **page builders** WordPress sites are actually built with.

The numbers below come from the [HTTP Archive Tech Report API](https://httparchive.org/reports/techreport/landing) and reflect the April 2026 crawl. Because page builders are an overwhelmingly WordPress-centric category, we use **share of WordPress sites** as the primary metric throughout.

**One thing to know before the numbers.** Unlike CMS detection, where a site almost always resolves to a single platform, page builders overlap. A WordPress site can register Elementor *and* the block editor on the same page. So these shares describe how common each builder is. They are **not** mutually exclusive slices of a pie, and they don't sum to a "page builder market." More on that at the end.

## Where Elementor stands today

As of April 2026, **Elementor** is detected on **32.67%** of WordPress sites in the sample. The next third-party builder, **wpBakery**, sits at 8.52%.

![WordPress page builders by share of WordPress sites, April 2026 — top 11 listed in descending order from Elementor at 32.67%](https://www.gravitykit.com/wp-content/uploads/2026/06/01-page-builders-share-2026-3-1024x717.png)

## Top WordPress page builders by share

| Rank | Page builder | Share of WP sites | YoY Δ (pp) | YoY origin growth |

|---|---|---|---|---|
| 1 | Elementor | 32.67% | +2.51 | +4.3% |
| 2 | WordPress Block Editor\* | 20.62% | +1.04 | +1.4% |
| 3 | wpBakery | 8.52% | −1.22 | −15.7% |
| 4 | Divi | 5.72% | +0.06 | −2.7% |
| 5 | WordPress Site Editor\* | 1.67% | +0.52 | +39.5% |
| 6 | Beaver Builder | 1.11% | −0.05 | −7.5% |
| 7 | SiteOrigin Page Builder | 0.76% | −0.12 | −16.9% |
| 8 | Oxygen | 0.44% | +0.00 | −3.6% |
| 9 | Bricks | 0.34% | +0.15 | +71.2% |
| 10 | Themify Builder | 0.22% | −0.01 | −7.7% |
| 11 | Thrive Architect | 0.17% | −0.05 | −24.1% |

*\*WordPress core editors — they ship with WordPress rather than being a builder you install.*

Of the 11 builders in the table, five gained share of WordPress sites over the past year: Elementor (+2.51 pp), the WordPress Block Editor (+1.04 pp), the WordPress Site Editor (+0.52 pp), Bricks (+0.15 pp), and Divi (+0.06 pp). Five lost share. Oxygen held flat.

## How the top builders have moved over time

![WordPress page-builder share of WordPress sites over time, 2020 to 2026](https://www.gravitykit.com/wp-content/uploads/2026/06/02-page-builders-over-time-3-1024x512.png)- **Elementor** – Share rose from ~3.8% of WordPress sites in early 2020 to 15.1% in 2022, 26.2% in 2024, and 32.67% in April 2026. Annual share gains have shrunk from roughly +5–6 pp per year in 2020–2022 to +2.51 pp in the past year.
- **wpBakery** – Peaked at 12.57% of WordPress sites in August 2022 and has fallen to 8.52% in April 2026.
- **Divi** – Has held between 5.48% and 5.93% of WordPress sites across the past three years.
- **Bricks** – Grew from 0.19% share of WordPress sites in April 2025 to 0.34% in April 2026 (+71.2% YoY origin growth).

## Growth rate over time

![WordPress page-builder year-over-year growth rates, 2023 to 2026, plotting Elementor, WordPress Block Editor, wpBakery, and Divi on a share-of-WordPress basis](https://www.gravitykit.com/wp-content/uploads/2026/06/03-page-builders-growth-rate-3-1024x512.png)Measured as year-over-year change in share of WordPress sites (computed on share to neutralize HTTP Archive's mid-2022 crawl-size jump), Elementor's YoY growth rate was around +28% in early 2023 and has decelerated to **+8.3%** for the 12 months ending April 2026. wpBakery's YoY share change turned negative in early 2023 and now sits at **−12.5%**. Divi's YoY share change has hovered near zero across the same window, currently **+1.0%**.

## Fastest-growing WordPress page builders

Filtered to builders with at least 5,000 detected origins, ranked by YoY origin growth.

| Rank | Page builder | Current origins | YoY origin growth | Share Δ (pp) |
|---|---|---|---|---|
| 1 | Bricks | 10,097 | +71.2% | +0.15 |
| 2 | WordPress Site Editor | 49,389 | +39.5% | +0.52 |
| 3 | Elementor | 967,813 | +4.3% | +2.51 |
| 4 | WordPress Block Editor | 610,938 | +1.4% | +1.04 |
| 5 | Divi | 169,329 | −2.7% | +0.06 |
| 6 | Oxygen | 12,896 | −3.6% | +0.00 |
| 7 | Beaver Builder | 32,978 | −7.5% | −0.05 |
| 8 | Themify Builder | 6,543 | −7.7% | −0.01 |
| 9 | wpBakery | 252,358 | −15.7% | −1.22 |
| 10 | SiteOrigin Page Builder | 22,523 | −16.9% | −0.12 |

![WordPress page builders ranked by year-over-year origin growth, April 2025 to April 2026, top 10 builders with at least 5,000 mobile origins](https://www.gravitykit.com/wp-content/uploads/2026/06/04-page-builders-fastest-growing-yoy-5-1024x652.png)Five of the 11 builders in the top table gained share of WordPress sites over the year. Five lost share and one held flat. Elementor's gain of **+2.51 pp** exceeded the combined gains of the other four positive movers (**+1.77 pp**)
*. In absolute terms, Bricks reached 10,097 mobile origins*

## As a share of the measurable web

For comparison, dividing each builder's mobile origin count by the total mobile origin sample (8,922,735 in April 2026) gives a share of the whole measurable web rather than a share of WordPress alone:

| Page builder | Share of measurable web |
|---|---|
| Elementor | ~10.8% |
| WordPress Block Editor\* | ~6.8% |
| wpBakery | ~2.8% |
| Divi | ~1.9% |
| WordPress Site Editor\* | ~0.6% |
| Beaver Builder | ~0.4% |
| SiteOrigin Page Builder | ~0.3% |
| Oxygen | ~0.1% |
| Bricks | ~0.1% |

*\*WordPress core editors. The web-basis numbers are roughly one-third the size of the share-of-WordPress numbers above because WordPress itself accounts for about 33% of the measurable web.*

## A note on overlap

In our CMS post, the "no CMS detected" slice was clean because a site usually runs exactly one CMS. Page builders don't work that way. A single WordPress site can have Elementor active, the block editor registered, and a legacy wpBakery shortcode, and HTTP Archive may detect more than one. So these shares **overlap** and shouldn't be added together. There is no meaningful "no page builder detected" residual, which is why we use a bar chart rather than a pie.

## Methodology

- **Data source** – [HTTP Archive Tech Report API](https://httparchive.org/reports/techreport/landing), April 2026 crawl.
- **Sample** – Mobile origins in CrUX (~8.9M sites with enough Chrome traffic to be measured).
- **WordPress denominator** – 2,962,844 WordPress mobile origins in April 2026, from the same crawl.
- **Detection** – HTTP Archive's [Wappalyzer fork](https://github.com/HTTPArchive/wappalyzer), "Page builders" category, homepage detection.
- **YoY** – April 2026 vs. April 2025 mobile origin counts.
- **Share of WordPress sites** – Builder mobile origins divided by WordPress mobile origins, same month.
- **Share of measurable web** – Builder mobile origins divided by `technology=ALL` mobile origins, same month.
- **Core editors** – Block Editor and Site Editor ship with WordPress; listed separately from installed builders.
- **Overlap caveat** – Page builders can co-occur on one site, so shares overlap and don't sum to a category total.
- **pp** – Percentage points. A change from 30.16% to 32.67% is +2.51 pp.

We plan to refresh these numbers regularly, alongside the CMS report. Methodology follows [Joost de Valk's original research](https://joost.blog/cms-market-share-measured-right/). Want to know when we publish the next refresh? [Subscribe to our newsletter](https://www.gravitykit.com/newsletter/) for timely updates.